
<ns0:uwmetadata xmlns:ns0="http://phaidra.univie.ac.at/XML/metadata/V1.0" xmlns:ns1="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0" xmlns:ns10="http://phaidra.univie.ac.at/XML/metadata/provenience/V1.0" xmlns:ns11="http://phaidra.univie.ac.at/XML/metadata/provenience/V1.0/entity" xmlns:ns12="http://phaidra.univie.ac.at/XML/metadata/digitalbook/V1.0" xmlns:ns13="http://phaidra.univie.ac.at/XML/metadata/etheses/V1.0" xmlns:ns2="http://phaidra.univie.ac.at/XML/metadata/extended/V1.0" xmlns:ns3="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/entity" xmlns:ns4="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/requirement" xmlns:ns5="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/educational" xmlns:ns6="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/annotation" xmlns:ns7="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/classification" xmlns:ns8="http://phaidra.univie.ac.at/XML/metadata/lom/V1.0/organization" xmlns:ns9="http://phaidra.univie.ac.at/XML/metadata/histkult/V1.0">
  <ns1:general>
    <ns1:identifier>o:7080</ns1:identifier>
    <ns1:title language="en">Green banking transition as a factor of sustainable development</ns1:title>
    <ns1:title language="sr">Tranzicija ka zelenom bankarstvu kao faktor održivog razvoja</ns1:title>
    <ns1:language>en</ns1:language>
    <ns1:description language="en">Abstract: Sustainable banking incorporates environmental and social
criteria for the purpose of achieving sustainability goals and customer
loyalty. As banks are important intermediaries in the national economy,
the objective is to explore bank customer current views in regard to
green banking initiatives in the Republic of Serbia. The research was
carried out in September till December 2023 in the Republic of Serbia.
The findings show that bank customers have high environmental
consciousness and carefully monitor the bank green initiatives. For
enhancing the loyalty of customers, the banks need to align their
business strategy with the principles of sustainable business and expand
the range of the green banking products in the future.</ns1:description>
    <ns1:description language="sr">Sažetak: Održivo bankarstvo obuhvata ekološke i društvene
kriterijume u cilju postizanja ciljeva održivosti i lojalnosti korisnika.
Kako su banke važni posrednici u nacionalnoj ekonomiji, cilj ovog
rada da istraži trenutne stavove klijenata banke u pogledu inicijativa
zelenog bankarstva u Republici Srbiji. Istraživanje je sprovedeno od
septembra do decembra 2023. godine u Republici Srbiji. Rezultati
pokazuju da klijenti banke imaju razvijenu ekološku svest i pažljivo
prate zelene inicijative banke. Radi povećanja lojalnosti klijenata
banke treba da usklade svoju poslovnu strategiju sa principima
održivog poslovanja i u budućnosti prošire asortiman zelenih
bankarskih proizvoda.
</ns1:description>
    <ns1:keyword language="en">Keywords: sustainable development, green banking, environmental consciousness, customers</ns1:keyword>
    <ns1:keyword language="sr">Ključne reči: održivi razvoj, zeleno bankarstvo, ekološka svest, potrošači.</ns1:keyword>
    <ns2:identifiers>
      <ns2:resource>1552099</ns2:resource>
      <ns2:identifier>10.5937/etp243-2001l</ns2:identifier>
    </ns2:identifiers>
  </ns1:general>
  <ns1:lifecycle>
    <ns1:upload_date>2025-02-19T14:41:53.493Z</ns1:upload_date>
    <ns1:status>44</ns1:status>
    <ns2:peer_reviewed>yes</ns2:peer_reviewed>
    <ns1:contribute seq="0">
      <ns1:role>46</ns1:role>
      <ns1:entity seq="0">
        <ns3:firstname>Miloš</ns3:firstname>
        <ns3:lastname>Ivaniš</ns3:lastname>
        <ns3:institution>Fakultet za ekonomiju i inženjerski menadžment u Novom Sadu</ns3:institution>
        <ns3:orcid>0000-0003-2493-9576</ns3:orcid>
      </ns1:entity>
      <ns1:entity seq="3">
        <ns3:firstname>Jelena</ns3:firstname>
        <ns3:lastname>Vapa Tankosić</ns3:lastname>
        <ns3:institution>Fakultet za ekonomiju i inženjerski menadžment u Novom Sadu</ns3:institution>
        <ns3:type>person</ns3:type>
        <ns3:orcid>0000-0001-8062-1154</ns3:orcid>
      </ns1:entity>
      <ns1:entity seq="2">
        <ns3:firstname>Svetlana</ns3:firstname>
        <ns3:lastname>Ignjatijević</ns3:lastname>
        <ns3:institution>Fakultet za ekonomiju i inženjerski menadžment u Novom Sadu</ns3:institution>
        <ns3:type>person</ns3:type>
        <ns3:orcid>0000-0002-9578-3823</ns3:orcid>
      </ns1:entity>
      <ns1:entity seq="1">
        <ns3:firstname>Nemanja</ns3:firstname>
        <ns3:lastname>Lekić</ns3:lastname>
        <ns3:type>person</ns3:type>
      </ns1:entity>
      <ns1:date>2024</ns1:date>
    </ns1:contribute>
  </ns1:lifecycle>
  <ns1:technical>
    <ns1:format>application/pdf</ns1:format>
    <ns1:size>1504782</ns1:size>
    <ns1:location>https://unilib.phaidrabg.rs/o:7080</ns1:location>
  </ns1:technical>
  <ns1:rights>
    <ns1:cost>no</ns1:cost>
    <ns1:copyright>yes</ns1:copyright>
    <ns1:license>16</ns1:license>
  </ns1:rights>
  <ns1:classification>
    <ns1:purpose>70</ns1:purpose>
  </ns1:classification>
  <ns1:organization>
    <ns8:hoschtyp>1552253</ns8:hoschtyp>
    <ns8:approbation_period>2024</ns8:approbation_period>
  </ns1:organization>
  <ns12:digitalbook>
    <ns12:name_magazine language="sr">Ekonomija: teorija i praksa</ns12:name_magazine>
    <ns12:from_page>1</ns12:from_page>
    <ns12:to_page>16</ns12:to_page>
    <ns12:releaseyear>2024</ns12:releaseyear>
  </ns12:digitalbook>
</ns0:uwmetadata>
