Sažetak: Ljudski resursi su najvažniji potencijal svake organizacije, te stoga organizacije moraju da pronađu, privuku i zadrže zaposlene odgovarajućih znanja i veština. To podrazumeva i adekvatan način motivisanja i nagrađivanja zaposlenih, što pozitivno utiče na njihovo zadovoljstvo, lojalnost i posvećenost organizaciji. Predmet istraživanja su parametri motivacije zaposlenih i organizacione posvećenosti u poslovnim bankama. Istraživanje je sprovedeno 2019. godine na teritoriji Republike Srbije na uzorku od 667 ispitanika. Statistička obrada podataka obavljena je primenom SPSS programa. Cilj rada je da analizira međusobnu zavisnost demografskih faktora zaposlenih i motivacionih faktora zaposlenih: visine zarade, saradnje i dobrih odnosa sa nadređenima, veće autonomije u izvršavanju radnih zadataka i procesu odlučivanja, bolje informisanosti o pitanjima koja se odnose na budućnost preduzeća, mogućnosti napredovanja, dodatne edukacije i sadržaja posla. Takođe, binarnom regresijom utvrđen je uticaj motivacionih faktora zaposlenih na organizacionu posvećenost. U radu će se pokazati na koji način i u kojoj meri različiti motivacioni faktori utiču na organizacionu posvećenost zaposlenih u bankama, što menadžmentu banaka može biti parametar u formulisanju poslovne strategije koja će im obezbediti efikasnost i poslovnu uspešnost. Abstract: Human resources are the most important potential of any organization, and therefore orgasnizations must find, attract and retain employees with appropriate knowledge and skills. This includes an adequate way of motivating and rewarding employees, which has a positive effect on their satisfaction, loyalty and commitment to the organization. The subject of the research are the parameters of employee motivation and organizational commitment in commercial banks. The research was conducted in 2019 on the territory of the Republic of Serbia on a sample of 667 respondents. Statistical data processing were be performed using the SPSS program. The aim of the paper is to analyze the interdependence of demographic factors and motivational factors of employees: amount of salary, cooperation and good relations with superiors, greater autonomy in the execution of work tasks and the decision-making process, better information on issues related to the future of the company, opportunities for advancement and additional education and job content. Also, with binary regression we determine the influence of motivational factors on organizational commitment. This research paper will show the ways in which different motivational factors affect the organizational commitment of bank employees, which can be a parameter for bank management in formulating a business strategy that will ensure their efficiency and business success. https://unilib.phaidrabg.rs/o:2161 doi:10.5937/etp2101001L Ključne reči: ljudski resursi; organizaciona posvećenost; motivacija; sistem nagrađivanja Key words: human resources, organizational commitment, motivation, reward system. Lekić, Nemanja Vukosavljević, Dejan Vapa Tankosić, Jelena Lekić, Snežana Mandić, Slavica 2021 Ekonomija:teorija i praksa 14(1) http://creativecommons.org/licenses/by/4.0/legalcode Uticaj motivacionih faktora na organizacionu posvećenost zaposlenih u bankama Impact of motivational factors on organizational commitment of bank emploeyees application/pdf 982863 bytes info:eu-repo/semantics/article srp