o:1992 Dizajniranje fleksibilnog modela organizacije preduzeća u dinamičnim uslovima poslovanja Designing a flexibile company organization model in dynamic business conditions sr Sažetak:Predmet istraživanja u radu jeste dizajniranje fleksibilnog modela organizacione strukture u dinamičnim uslovima poslovanja. Shodno tome, fokus istraživanja je na analiziranju uticaja turbulentnog okruženja na strateško ponašanje preduzeća i redizajniranje organizacione strukture kao i promene vezane za finansijsku politiku preduzeća. Cilj rada je utvrđivanje kako preduzeća u tranziciji, uz redizajn svoje organizacione strukture, redizajn finansijske politike mogu da ubrzaju proces transformacije, i putem racionalizacije poslovanja, da smanje troškove i povećaju efikasnost. Glavni rezultati istraživanja ukazuju da bi se postigao gorenavedeni cilj preduzeća treba u suštini da kombinuju mehanički i organski dizajn kako bi se obezbedila stabilnost i dinamičnost modela, odnosno da bi se postigla i efikasnost i efektivnost. Abstract: The subject of research in this paper is the design of a flexible model of organizational structure in dynamic business conditions. Accordingly, the focus of the research is on analyzing the impact of turbulent environment on the strategic behavior of the company and redesigning the organizational structure as well as changes related to the financial policies of the company. The aim of this paper is to determine how companies in transition, with the redesign of their organizational structure, and redesign of financial policy of the company can accelerate the transformation process, and through business rationalization, to reduce costs and increase efficiency. The main results of the research indicate that in order to achieve the above goal, companies should essentially combine mechanical and organic design in order to ensure the stability and dynamism of the model, i.e. to achieve both efficiency and effectiveness Ključne reči: organizaciona struktura; organizacioni dizajn; mehanički dizajn; organski dizajn; strategija; fleksibilna Keywords: organizational structure / organizational design / mechanical design / organic design / strategy / flexible organization / financial policy / dynamic business conditions 1552099 10.5937/etp2203033M 2023-05-17T12:18:38.948Z 44 yes 46 Snežana Marković Marko Carić Fakultet za ekonomiju i inženjerski menadžment, Novi Sad person 0009-0008-7675-9976 Vladimir Đaković person 2022 application/pdf 1348207 https://unilib.phaidrabg.rs/o:1992 no yes 21 70 92000002 211A02 Ekonomija:teorija i praksa 15 3 33 55 2022